Following OpenAI’s Sam Altman recently renaming his Worldcoin project simply ‘World,’ we take a look at World’s iris-scanning technology, what it’s for, its potential benefits, and its possible drawbacks.

World – Providing ‘Proof of Personhood’ 

In an age where AI now appears to be blurring the lines between human and machine interaction, the ability to verify your own humanity online has become a pressing concern. To help tackle this issue, OpenAI CEO Sam Altman’s co-founded ‘World’ project, formerly known as Worldcoin, an initiative that aims to establish a global ‘proof of personhood’ through innovative iris-scanning technology. It’s thought this approach could reshape how we perceive identity, privacy, and trust in an increasingly digital world.

Why Rebrand from Worldcoin to World? 

The Worldcoin project was founded in 2020 by Sam Altman, entrepreneur Max Novendstern, and physicist and AI researcher Alex Blania. Initially conceived as a way to create a new, universally accessible cryptocurrency, the project sought to distribute wealth equitably through a unique method, i.e. verifying individual human identities via iris-scanning technology. It was thought this method would ensure each person could only claim their share once, preventing fraud and promoting fairness. However, the project’s ambitions soon expanded beyond just cryptocurrency.

The recent rebranding from Worldcoin to ‘World’ actually reflects a shift in scope. As Alex Blania, CEO of Tools for Humanity, the startup driving the World project, recently explained at a live event: “The old name just doesn’t work anymore. We’ve grown beyond just a cryptocurrency project – this is about creating important infrastructure for the world, for digital identity.” 

World’s mission has, therefore, evolved to focus more on building a universal identity verification system for various aspects of digital life, with a particular emphasis on maintaining privacy and security.

Also, dropping the “coin” from its name, gives the project the chance to distance itself from the volatile world of cryptocurrency, which has faced increasing regulatory scrutiny. The rebranding may also suggest a desire to appeal to a wider audience, expanding the conversation beyond financial technology to address concerns about identity, AI, and privacy.

Iris-Scanning Orbs 

At the heart of World’s vision is the Orb, a sleek-looking, spherical device designed to scan and encode the unique patterns of a person’s iris. The Orb hooks up to a local processing unit, which scans the iris and converts the biometric data into an encrypted biometric hash, i.e. a unique digital code that proves the individual’s identity without revealing personal information. This biometric data is then processed and encrypted locally on the Orb and does not require an internet connection for scanning. The encrypted code is then linked to a decentralised blockchain for identity verification, ensuring privacy and security.

Blania has emphasised the privacy aspect of this system, saying: “We’re very clear about how the data is handled. The Orb does not store any biometric images. It creates an encrypted code that proves your identity without needing to reveal who you are”. 

Unveiled At Recent Event 

The latest version of the Orb, unveiled during a live event in San Francisco, is said to be faster and more efficient than previous versions. For example, it processes iris scans three times quicker and has fewer components, thereby also making it easier and cheaper to mass-produce (which could be a crucial step in scaling the system for global use). With its sleek design and improved interface, the Orb has been designed to make the identity verification process seamless, potentially encouraging widespread adoption.

Tools for Humanity 

The driving force behind World is Tools for Humanity, a startup co-founded by Sam Altman and Alex Blania. While Altman is primarily known for his leadership at OpenAI, he reportedly now dedicates a significant amount of time to World, thereby signalling his belief that securing digital identity is one of the most pressing issues of our time. Tools for Humanity was created specifically to develop the technology behind the World project and to ensure its scalability and privacy.

Separate From OpenAI 

Despite Altman’s involvement in both World and OpenAI,  Blania has been keen to emphasise that World operates independently from OpenAI. For example, Blania has been quoted as saying (in a recent interview) that, “These are two very separate missions” and that OpenAI is focused on advancing artificial intelligence, whereas World is centred on creating critical infrastructure for the digital future.

That said, Blania hasn’t ruled out future collaborations between the two, especially as AI increasingly permeates all aspects of life.

The Purpose of World –  Navigating A Post-AI Reality 

World’s mission is grounded in the belief that as AI systems become more advanced, distinguishing between human and machine interactions online will become increasingly difficult. This poses significant risks to trust, security, and the integrity of digital platforms. World, therefore, aims to provide a solution by creating a secure, decentralised verification system that proves a person’s humanity while protecting their privacy.

Sam Altman recently highlighted the growing importance of such infrastructure in a world dominated by AI, saying: “As AI becomes more advanced, proving that you’re human will be increasingly important. World is about building that infrastructure to ensure the digital future remains trustworthy”. 

Thanks to its use of blockchain (a distributed, incorruptible ledger), the technology is also designed to be tamper-proof and decentralised. Using blockchain should mean that the system ensures that no single entity controls the biometric data, thereby aligning with growing trends toward user empowerment and data sovereignty. It’s hoped that this decentralisation will not only strengthen security but also ensure the system is resistant to external manipulation or misuse.

Benefits and Potential Applications 

The potential benefits of having universal ‘proof of personhood’ are vast. Individuals will be able to verify their identity across various digital platforms with ease, thereby enhancing security and privacy. Consequently, this technology could transform sectors like social media, e-commerce, and online communication, where identity verification is becoming more critical.

For example, social media platforms could use World’s verification system to reduce spam and prevent the spread of misinformation by ensuring all users are verified individuals, not bots. Similarly, e-commerce sites could implement this technology to enhance trust between buyers and sellers.

Also, World envisions a redistribution of wealth generated by AI advancements. The idea is that through Worldcoin, the cryptocurrency (still associated with the project), verified individuals could receive tokens, effectively creating a form of universal basic income UBI). This could be particularly beneficial in regions where access to financial services is limited, promoting economic inclusion.

World’s Sam Altman is a well-known supporter of UBI as a solution to potential job displacement caused by AI and automation. For example, he sees UBI as a financial safety net for a future with fewer traditional jobs, and his work with the World project aligns with this vision by aiming to distribute cryptocurrency to verified individuals.

Challenges and Criticisms 

Despite its ambitious vision, World has not been without controversy. Privacy advocates have voiced concerns over the collection and use of biometric data. The idea of scanning millions of irises around the world has raised questions about consent, data security, and potential misuse by authoritarian regimes or malicious actors.

World has responded to these concerns by emphasising its commitment to privacy. For example, the company has highlighted how the Orb does not store raw biometric data or images, but instead converts iris patterns into an irreversible cryptographic hash, which means the original biometric information cannot be reconstructed. Also, all processing occurs locally on the device, ensuring that sensitive data is not transmitted or stored in a centralised location.

Blania recently addressed the project’s regulatory challenges (at a press conference), particularly in regions such as Kenya and the European Union, saying: “We are working closely with regulators to ensure that our system meets global privacy standards. Our commitment to privacy is absolute, and the technology we use reflects that”. 

However, regulatory scrutiny has continued. In Kenya, for example, Worldcoin’s operations were temporarily suspended in 2023 over concerns about the handling of biometric data, although they have since resumed after engaging with local authorities. In the European Union, investigations are ongoing to determine whether the project complies with the General Data Protection Regulation (GDPR), and the outcome of these inquiries will be crucial in shaping the project’s future.

Enhancing Accessibility 

World has highlighted how its latest Orb has been redesigned to facilitate broader access to the system. The device’s improved speed and efficiency allow for iris verification to be completed in just a few seconds, reducing friction for users. Also, Tools for Humanity has announced partnerships to increase the Orb’s availability.

For example, in collaboration with Rappi, a leading delivery service in Latin America, users can now schedule at-home iris scans, allowing them to verify their identity without visiting a physical location. Plans are also underway to place Orbs in public venues like coffee shops, further lowering the barriers to participation.

Plans To Scale-Up 

With over 7 million verified users already, World now appears to be focused on scaling its network rapidly. The hope is that by reaching a critical mass of verified individuals, the World verification system will become a standard across numerous digital platforms, helping to secure the digital landscape against bots and other forms of online fraud.

Deep Face and World ID Too 

In addition to the Orb, Tools for Humanity is also developing Deep Face, a system aimed at combating deepfakes and online impersonation. By integrating World’s human verification services into platforms like FaceTime, Zoom, or social media networks, Deep Face could provide real-time authentication, ensuring that the person you are interacting with is indeed human.

The company has also launched a beta version of World ID, a digital credential that could serve as an alternative to traditional government-issued IDs for online use. While World ID isn’t meant to replace national identification systems, it offers a way for users to verify their identity without sharing excessive personal data. This could simplify processes like age verification or access to restricted services, while maintaining user privacy.

Balancing Innovation with Ethics 

World’s approach to digital identity is undoubtedly bold, but it must also carefully navigate a complex landscape of ethical concerns. For example, the use of biometric data, even in encrypted form, requires strict safeguards to ensure that individuals’ rights are protected. Transparency is likely to be key in building trust, particularly as public awareness of data privacy continues to grow.

Users need to fully understand how their data is used, what protections are in place, and what recourse they have in the event of a breach. Achieving equitable access to the technology is another major challenge, particularly in less developed regions where infrastructure may be lacking.

Sam Altman’s Dual Role 

It could be said that Sam Altman’s involvement in both OpenAI and World places him at a unique intersection of AI and digital identity and that while the two ventures remain independent, their missions are intertwined. For example, OpenAI’s advancements in AI are accelerating the need for reliable proof of personhood online, and World is attempting to fill this gap.

By offering a way to verify humanity, World seeks to counter some of the risks associated with AI, such as fraud, impersonation, and the erosion of trust in online spaces. Altman’s role in both projects positions him as a central figure in shaping how we navigate these emerging challenges.

World Not The Only One Doing It 

It should be noted, however, that although World is differentiating itself through using blockchain for decentralised identity verification and its potential integration with cryptocurrency, and having Sam Altman at the helm, it’s not the only company using iris recognition technology for secure identity verification. Other notable companies leveraging the uniqueness of the iris for secure and reliable identification, particularly for high-security environments or identity management, include:

– Global leader in augmented identity, IDEMIA, which has developed OneLook, a non-intrusive iris recognition system capable of capturing iris data even from a distance. IDEMIA’s technology is used for identity verification across various industries, including law enforcement, border control, and elections. IDEMIA’s algorithms have been highly ranked for their accuracy and reliability.

– CMITech. Known for high-performance iris recognition systems, CMITech created the EF-45 system, which uses deep learning algorithms for iris scanning. This system is used in settings where superior accuracy and performance are critical.

– Iris ID. Since 1997, Iris ID has been a key player in commercialising iris recognition technology. Their IrisAccess platform is widely deployed for applications like national ID programs and physical access control.

Looking Ahead 

With World apparently standing at the forefront of a new frontier in digital identity, its success will depend on its ability to balance innovation with responsibility, build trust with users, and navigate the regulatory landscapes of different countries.

That said, the project’s potential appears to be vast. By creating a universal proof of personhood, World could fundamentally change how we interact online, enhancing security, privacy, and trust. The ability to redistribute wealth through cryptocurrency could also have profound economic implications, particularly in underbanked regions.

However, significant challenges remain. Addressing privacy concerns, ensuring equitable access, and achieving widespread adoption are all hurdles that World will need to overcome as it moves from concept to reality. The coming years will be critical in determining whether World can truly deliver on its ambitious promises.

What Does This Mean for Your Business? 

World’s iris-scanning technology, built to create a global ‘proof of personhood,’ could have profound implications for businesses across numerous sectors. In industries where identity verification is critical, such as financial services, e-commerce, healthcare, and social media, the adoption of such biometric-based systems could revolutionise how businesses authenticate users and protect against fraud. With AI increasingly capable of mimicking human behaviour, ensuring that a customer or user is truly human is becoming an essential requirement for maintaining security and trust.

In the financial sector, for example, banks and payment processors could benefit significantly from World’s technology. Biometric verification systems like the Orb could provide a more secure alternative to traditional passwords or PINs, thereby reducing the risk of identity theft and fraud in transactions. This could also streamline processes for Know Your Customer (KYC) compliance, allowing businesses to verify identities quickly and accurately without relying on physical documents, which can be prone to forgery.

Similarly, e-commerce platforms could use World’s system to ensure that buyers and sellers are legitimate individuals, increasing trust and reducing scams or bot-driven fraud. As online transactions continue to grow globally, having a decentralised, tamper-proof verification system could give businesses a competitive edge by creating a more secure and reliable shopping experience.

Healthcare providers may also benefit from such biometric systems, where patient identity verification is crucial for medical records management and safeguarding sensitive health data. World’s secure iris-scanning technology could help prevent medical identity theft, improve the accuracy of patient records, and ensure that treatments and services are delivered to the correct individual.

In the realm of social media and online communication, the rise of deepfakes and impersonation presents a significant challenge to platform integrity. By integrating World’s iris-scanning system, platforms could drastically reduce the prevalence of bots and fake accounts. Verified users would be more likely to trust the interactions they have online, and platforms could maintain the authenticity of user-generated content.

Also, as the metaverse and virtual interactions continue to grow, companies involved in these emerging sectors could find enormous value in having a system that ensures users are real individuals. This could be particularly useful for businesses involved in virtual events, digital real estate, and immersive experiences where secure identity verification will be essential for building trust.

For businesses dealing with AI-generated content or interactions, integrating a human verification system could differentiate them in an increasingly automated world. It could offer a layer of trust that could be pivotal as AI continues to evolve. Verifying the authenticity of users interacting with AI-powered systems is likely to be a key factor in ensuring smooth human-machine collaborations.

The introduction of Altman’s World iris-scanning technology could, therefore, open up opportunities across a variety of industries that require secure, fast, and private verification systems. By embracing this biometric solution, businesses could not only protect themselves against fraud and misuse but also offer a more streamlined, user-friendly experience to their customers. In the coming years, as AI, automation, and digital interactions continue to grow, these systems could prove to be a cornerstone of trusted business operations, shaping the way we interact in both physical and digital worlds.

In this tech insight, we look at how WhatsApp currently makes money, explore potential reasons why it might introduce charges in the future, compare its revenue model with competing messaging apps, and analyse the possible impact the introduction of any changes could have.

Currently A Free, Seamless Messaging Service (For Personal Users) 

First introduced in 2009, Meta’s end-to-end encrypted messaging app – WhatsApp – has long been a mainstay in global communication, boasting nearly three billion users who enjoy its seamless messaging service at no cost. The app’s widespread appeal rests on factors such as its accessibility and privacy, but with the growing pressure on tech companies to generate revenue and remain sustainable, the question arises will WhatsApp stay free?

How WhatsApp Currently Makes Money 

WhatsApp’s revenue strategy may seem elusive given that personal users are not directly charged, but the app has adopted several methods of monetisation. For example, since Meta (formerly Facebook) acquired WhatsApp in 2014, the platform has shifted from its original subscription model, which charged $0.99 annually, to a business-oriented approach.

The WhatsApp Business API 

WhatsApp generates revenue through its WhatsApp Business API, designed to enable companies to communicate with customers via the app. Businesses can use WhatsApp to send updates, offer customer support, and complete transactions. Although setting up a WhatsApp channel is free, businesses pay for certain interactions, particularly when they initiate a conversation or offer more advanced services. For example, businesses in India (a key market for WhatsApp with an estimated 531.46 million active users!) allow users to purchase bus tickets, book seats, and even make payments directly within the chat thread. In 2023, WhatsApp Business generated approximately $382.6 million, with a large percentage of that coming from the Asia-Pacific region, particularly India.

Conversational Commerce and Advertising 

Meta’s vice president of business messaging, Nikila Srinivasan, has acknowledged that allowing businesses to connect with users has been highly lucrative. For example, the integration of WhatsApp with Facebook and Instagram ads, where businesses pay for links that open chats directly with users, is now generating billions in revenue. This combination of conversational commerce and advertising offers WhatsApp a sustainable source of income while keeping the app free for personal users.

Competing Messaging Apps and Their Revenue Models 

WhatsApp’s approach contrasts with the monetisation models of other popular messaging platforms. Some adopt freemium models, while others rely on advertising or donations. For example:

– Unlike WhatsApp, Signal is a non-profit app renowned for its privacy features. It does not rely on advertising or subscriptions but is funded by donations. A significant boost came from Brian Acton, one of WhatsApp’s co-founders, who contributed $50 million to the app in 2018. Signal’s president, Meredith Whittaker, emphasised their aim to be fully supported by small donors who value privacy and security. Signal now has more than 100 million downloads globally and has approximately 40 million active users. Its user base saw significant growth, particularly after WhatsApp’s controversial privacy policy changes in 2021, which led to a surge in new Signal users seeking a more privacy-focused alternative.

– Telegram, which has 950 million monthly active users globally, has historically relied on investor funding, though it recently introduced a premium subscription service that offers additional features, such as faster downloads, unique stickers, and increased file size limits. While most of Telegram’s core features remain free, this move allows the app to generate revenue without relying on ads.

– Popular among gamers, Discord utilises a ‘freemium’ model. For example, the platform is free to use, but its (estimated 200 million monthly active) users can subscribe to Discord Nitro for a monthly fee, unlocking premium features such as higher-quality video streaming, larger file uploads, and custom emojis.

– Launched in 2011, and with approximately 414 million daily active users worldwide, Snapchat employs a mixed revenue model, incorporating advertising, paid subscriptions, and augmented reality products like its Spectacles. Snapchat generates over $4 billion a year from advertising alone and has more than 11 million paid subscribers to its Snapchat+ service.

Could WhatsApp Charge Users? 

While personal users have not been charged since WhatsApp scrapped its $0.99 annual fee in 2016, the platform may explore other monetisation avenues, particularly if the current model fails to meet revenue expectations.

For example, several potential scenarios could lead WhatsApp to charge users, such as:

– Regulatory pressures. Privacy and data regulations across various regions could force Meta to rethink its monetisation strategy. WhatsApp’s business model, while not reliant on direct user fees, still hinges on user data to an extent, especially through its integration with Facebook and Instagram ads. Any future regulations limiting Meta’s use of data could push WhatsApp to consider subscription-based services.

– Increased operational costs. With nearly three billion users, WhatsApp’s infrastructure costs are significant. If Meta experiences revenue dips or increased costs, a return to subscription-based fees or the introduction of a premium service for advanced features could be explored.

– The expansion of features. WhatsApp continues to enhance its platform, adding features such as the ability to pay through the app, and may charge for premium services in the future. Competing apps, such as Discord and Telegram, have successfully introduced tiered services, and WhatsApp could follow suit.

Examples of some of the latest WhatsApp updates / new features include:

– AI integration. WhatsApp is introducing Meta AI, enabling users to access conversational prompts and answers directly within the app, positioning WhatsApp as more than just a messaging tool. This development hints at future monetisable AI-driven services.

– Image search. WhatsApp’s image search feature, still in beta, helps users verify images by cross-referencing with online sources, offering a step toward combating misinformation and fostering a safer online space.

– Customisation and security. New features like custom chat themes and enhanced privacy controls, including blocking unknown contacts, reinforce WhatsApp’s commitment to both user experience and security, helping it stay competitive in the privacy-conscious market.

– Enhanced video calls. WhatsApp is improving video calls (e.g. with custom backgrounds and filters), aligning itself with platforms like Zoom and Microsoft Teams, thereby enhancing its utility for both personal and professional use.

Adding advanced features like AI integration, image search, and enhanced video calls, for example, could be viewed as leading to WhatsApp charging for premium services. As these updates increase the app’s functionality and appeal, particularly for business or professional users, WhatsApp could introduce a freemium model where basic features remain free, but more sophisticated tools, such as AI-driven services or advanced privacy options, require a subscription or one-time payment. This could be a way for WhatsApp to mirror strategies employed by other messaging apps like Discord and Telegram, where extra features are monetised while keeping core functionalities free.

Potential Impact of WhatsApp Charging Users 

If WhatsApp were to introduce charges, the implications could be significant for the app, its users, competitors, and the market.

For example, in terms of its user base, WhatsApp’s free model has helped it become the dominant messaging platform in many countries. Introducing charges could alienate users, particularly in price-sensitive markets like India and Brazil, where alternatives such as Telegram and Signal have strong footholds. This could lead to a shift towards other free apps.

Competing messaging apps like Signal and Telegram are committed to keeping their core services free, offering an alternative to users frustrated by WhatsApp’s potential fees. If WhatsApp introduces premium features, it could inadvertently bolster its competitors’ user base. However, WhatsApp’s superior integration with Meta’s ecosystem, particularly its advertising and business tools, would likely maintain its appeal for corporate users.

WhatsApp Introducing fees or premium services may also disrupt the messaging app market, currently dominated by free-to-use platforms. If WhatsApp begins charging, other apps might follow suit, leading to an industry shift where freemium or premium models become the norm.

What Does This Mean For Your Business? 

It seems, therefore, that the question of whether WhatsApp will remain free largely hinges on the balance between sustaining its vast user base and generating revenue. Currently, WhatsApp’s business model leverages its substantial corporate clientele, particularly through the WhatsApp Business API and its integration with Meta’s wider advertising ecosystem. This approach allows the platform to stay free for personal users while still drawing significant income from businesses.

However, the continued development of advanced features, such as AI integration and enhanced security options, could prompt WhatsApp to explore freemium or subscription-based models in the future. As the platform adds more value through these sophisticated tools, especially for businesses and professionals, a tiered service could become a logical step. Competing apps like Discord and Telegram have successfully adopted this strategy, offering basic services for free while monetising premium features.

If WhatsApp were to introduce charges, it could disrupt the global messaging landscape, potentially driving users to alternatives like Signal or Telegram, which remain committed to providing free core services. The impact on WhatsApp’s user base, especially in price-sensitive regions, would be significant, but its deep integration with Meta’s advertising and business tools would likely preserve its appeal in the corporate space.

Ultimately, while WhatsApp’s business strategy continues to evolve, its future path may see the introduction of paid features or services, as the platform adapts to an increasingly competitive and regulation-heavy environment. For now, personal users can still enjoy the app’s core functionalities at no cost, but any future changes will undoubtedly reshape the messaging app market.

OpenAI has announced that it is launching a test version of a dedicated Windows app for its popular chatbot ChatGPT.

Announcement

On October 17, OpenAI announced on X that: “Today, ChatGPT Plus, Enterprise, Team, and Edu users can start testing an early version of the Windows desktop app.”

This is a major step in making OpenAI’s AI-powered chatbot more accessible and convenient for a wider range of users.

An Expansion for ChatGPT Users

As enthusiastically highlighted on OpenAI’s developer forum recently, the fact that “ChatGPT Desktop App for Windows is available” means that “One of the most often requested ChatGPT features just went into public beta”.

Business users and educational institutions have long been seeking more seamless ways to integrate AI tools into their workflows and this early access also serves as a public beta test, allowing OpenAI to gather feedback and improve the app before its full release, expected later in the year.

Faster, More Streamlined Access

This means users across various tiers can now have the chance to benefit from faster and more streamlined access to the chatbot, directly from their desktops. OpenAI’s ChatGPT for Windows desktop version aims to enhance the user experience with improved integration, ease of use, and convenient features like the Alt + Space shortcut for quick access.

How to Access the ChatGPT Desktop App

For users eager to test the early version, downloading the ChatGPT desktop app is straightforward. The app can be found on the official OpenAI download page here – https://openai.com/chatgpt/download/ . However, it’s important to remember, as previously mentioned, access is currently restricted to certain premium plan users (those on Plus, Enterprise, Team, or Edu plans). While most Windows 10 machines should be able to run the app, users are advised to check with their IT departments, as company policies may affect accessibility.

More Convenient Than Web Version

Installing the desktop app offers Windows users a convenient alternative to using the web version of ChatGPT, removing the need for browser logins and offering direct integration with the Windows environment. This has the potential to significantly reduce ‘friction’ for frequent users, especially those who rely on ChatGPT for professional or academic purposes.

Features of the Early Version

OpenAI’s desktop app for Windows promises several key features designed to improve productivity and usability. One of the most notable is the ability to use ChatGPT across multiple formats, including email, screenshots, and files directly from the PC. This offers a level of integration that the web-based version can’t really match, especially for those who need to reference or interact with documents and data in real time.

For mobile users, there’s a similar level of functionality, with the app supporting chats on the go and voice conversations (though the desktop version currently lacks this voice capability). The early Windows app, however, does not yet support some of the advanced features found in other clients. For example, OpenAI’s voice mode and certain GPT Store integrations are still in development and are expected to roll out in future updates.

OpenAI has also confirmed that the desktop app will include access to OpenAI o1-preview, the company’s latest and most advanced model. This means that users testing the Windows app will benefit from the newest improvements in AI capabilities, giving them access to a more advanced and efficient version of ChatGPT.

Limitations and Considerations

While the early release of the desktop app is a promising development, there are, however, some important limitations to be aware of. As mentioned, the app currently lacks voice support, including the highly anticipated Advanced Voice Mode, which has been a major feature in mobile versions. Also, certain integrations with OpenAI’s GPT Store i.e., where users can access third-party plugins and tools, are not yet functional within the desktop environment. These features are expected to arrive with the full version of the app, which is expected for release by the end of the year.

Another consideration is that the app is still just in its beta phase. Users should, therefore, be prepared to encounter bugs or performance issues during testing, and OpenAI has made it clear that feedback is crucial during this period. Users testing the app are encouraged to report any issues they experience, as this will help improve the final product.

For organisations (particularly those in the Enterprise or Edu tiers), it’s also important to consider internal IT policies. Some companies may restrict the installation of new software, and users may need permission from their IT departments before downloading the app. OpenAI has said that access may depend on these policies, so it’s worth verifying with your organisation if you encounter any access issues.

A Closer Look at Business and Educational Applications

The introduction of the Windows desktop app opens up new possibilities for businesses and educational institutions. For corporate teams using the Enterprise or Team plans, the ability to directly interact with ChatGPT on their desktops could, for example, help streamline tasks such as managing emails, analysing files, and gathering insights from large datasets. The app’s capacity to handle screenshots and files also looks like offering a versatile way for professionals to work across different formats without needing to leave their desktop environment.

In the education sector, the Windows app could be really helpful for teachers, administrators, and students. Edu users could, for example, use ChatGPT to assist with research, project collaboration, and communication, all within a single app that integrates with their daily tasks. With the ability to chat about files and screenshots, students and educators can collaborate on assignments or projects more efficiently, particularly in remote or hybrid learning environments.

Also, the inclusion of the OpenAI o1-preview model means that users will have access to cutting-edge AI tools, and the model’s improved reasoning and language capabilities could really support tasks such as drafting academic papers, conducting research, or even tutoring.

Future Updates and What to Look Forward To

While the current version of the ChatGPT desktop app already has plenty of useful features, OpenAI has made it clear that this is only the beginning. Future updates should bring a range of enhancements, including full integration with the GPT Store and the introduction of Advanced Voice Mode, which will likely make the desktop app even more versatile.

The rollout of these updates is expected to coincide with the general release of the app (later this year – no exact date’s been given), which will expand access to more users and potentially introduce new subscription tiers or pricing models. This could make ChatGPT’s desktop version more widely accessible, particularly to those who are not currently on the premium plans.

What Does This Mean For Your Business?

For businesses, the early access to OpenAI’s Windows desktop app for ChatGPT presents an opportunity to enhance efficiency, streamline operations, and stay competitive. With the ability to access ChatGPT directly from the desktop, users can more seamlessly integrate AI capabilities into their daily workflows, e.g., whether it’s handling emails, reviewing documents, or managing customer queries. The app’s ease of use, coupled with its ability to interact with various file formats, could mean that businesses can increase productivity without the constant back-and-forth of switching between platforms.

For organisations already leveraging AI in their operations, this development promises faster access to cutting-edge technology and a more integrated user experience. The ability to test the app during its beta phase allows businesses to be at the forefront of innovation, providing valuable feedback to shape its final version. This could be particularly useful for businesses that rely on AI for data analysis, content creation, or customer engagement, as the improvements brought by OpenAI’s latest model will help deliver more accurate and efficient outcomes.

Also, the app’s forthcoming updates, such as Advanced Voice Mode and GPT Store integrations, should offer even more versatility. For example, businesses looking to integrate voice-driven interactions or third-party plugins into their operations could really benefit from these enhancements, allowing for more dynamic customer service capabilities and automation tools. The eventual general release (assumed to be sometime in the next couple of months) will open the door to wider access and potentially more pricing options, thereby making it easier for businesses of all sizes to perhaps incorporate ChatGPT into their daily activities.

Ultimately, the ChatGPT Windows desktop app positions businesses to utilise AI more intuitively and effectively, potentially giving them an edge in a rapidly evolving technological landscape.

With recent research showing that Smartphones harbour 10 times more bacteria than a toilet seat and that 74 per cent of us admit to bringing it to bed, scientists are warning that bringing a phone to bed can be hazardous to your health.

Harmful Bacteria On Your Phone 

A study from the University of Arizona found that mobile phones carry 10 times more bacteria than most toilet seats. This, coupled with stats showing 50 million Britons admit they keep their phone in their bedroom at night, with 74 per cent of them bringing it into bed (YouGov) shows how bacteria can be transferred easily from our phones to our beds.

Research has also revealed that to make matters worse, some of the harmful bacteria on mobiles can include those usually found in cockroach droppings! MattressNextDay’s 2024 report, “A Swab Report: The Most Unhygienic Sleep Tech”, highlights how this bacterium, known as Pseudomonas aeruginosa, can be harmful to your body by affecting your skin, blood, lungs plus your gastrointestinal (GI) tract. In a worst-case scenario, this can also lead to rashes, pneumonia, and even sepsis.

Why Are Our Phones Covered In Harmful Bacteria? 

Our phones are covered in harmful bacteria for several key reasons, including:

– Frequent handling. On average, people touch their phones 2,617 times a day (Dscout). This constant contact introduces bacteria from our hands to the phone’s surface, which then accumulates throughout the day.

– Exposure to contaminated environments. Phones travel with us everywhere, including highly contaminated places such as public transport, work desks, restaurants, and even bathrooms and toilets. Research from the University of Arizona revealed that mobile phones carry ten times more bacteria than a toilet seat, highlighting how easily they pick up germs from these environments

– Lack of cleaning. As highlighted by the MattressNextDay survey, despite the high risk of contamination, 51 per cent of people never clean their phones with antibacterial products, and 10 per cent only clean them once a year! Also, the same study showed that 70 per cent of smartwatch users never clean their devices, despite wearing them during activities like exercise, where sweat and bacteria are accumulated.

– Warm and moist conditions. The warm environment of pockets, bags, and especially beds, creates the perfect conditions for bacteria to thrive. Devices like smartphones, which are kept close to the body, provide the moisture and warmth needed for bacteria to multiply, including harmful ones like Pseudomonas aeruginosa, which is commonly found on phones.

Transferring Bacteria to Your Bed 

When we take our phones into bed, the bacteria they carry can easily be transferred to our bedding. If you keep your phone on your pillow or under it, bacteria will transfer to the fabric and eventually to your skin. This can result in clogged pores, acne, or more serious skin infections. MattressNextDay’s research revealed that smartphones are even dirtier than TV remotes, previously thought to be one of the dirtiest household items

Which Bacteria and How Harmful? 

Mobile phones are home to a wide range of bacteria, many of which can pose significant health risks if they are not properly cleaned. Common examples of bacteria found on phones, along with the potential harm they can cause include:

– Pseudomonas aeruginosa. As previously mentioned, this bacterium is one of the most frequently found on smartphones and is commonly linked to cockroach faeces. Pseudomonas aeruginosa thrives in warm, moist environments, such as a bed or pocket, and is particularly dangerous for individuals with compromised immune systems. It can cause a variety of infections, including skin rashes, eye infections, and more severe conditions like pneumonia, urinary tract infections, and sepsis.

– Staphylococcus aureus. Also known as “staph,” this bacterium is a common cause of skin infections and can lead to more severe conditions like abscesses, boils, or cellulitis. In some cases, Staphylococcus aureus can enter the bloodstream and cause life-threatening infections such as toxic shock syndrome or sepsis. The presence of staph on phones is concerning, especially when phones are frequently held against the face.

– Escherichia coli (E. coli). This bacterium is often associated with faecal contamination, and it can find its way onto phones from unhygienic practices like using phones in the bathroom. Some strains of E. coli are harmless, but others can cause severe gastrointestinal issues, including food poisoning, diarrhoea, and abdominal cramps. The bacteria can transfer from your phone to your hands and then to your mouth, increasing the risk of infection

– Streptococcus. This group of bacteria is responsible for a range of infections, from mild throat infections to more serious illnesses like scarlet fever and pneumonia. Some strains of streptococcus can cause skin infections, while others may lead to invasive diseases like meningitis or bloodstream infections. The frequent handling of phones and the proximity to the face make it easier for these bacteria to transfer from the phone to the body (and the bed).

Simple Steps to Reduce the Risk 

Thankfully, there are some simple measures that can be taken to reduce the risks associated with dirty phones. These include:

– Clean your phone regularly. Use antibacterial wipes or a UV sanitiser daily to reduce the number of bacteria on the surface. Research suggests that regular cleaning can significantly lower the bacterial load.

– Keep phones out of the bed. Avoid bringing your phone into bed. Instead, place it on a nightstand or another surface to prevent transferring bacteria to your bedding.

– Wash your bedding frequently. Wash your pillowcases and bed sheets once a week (fornightly at a minimum) to minimise bacteria build-up that may come from your phone or skin. If you’re ill, more frequently is advisable.

– Clean wearable tech. For those using smartwatches or fitness trackers, it’s essential to clean these devices regularly, as they come into direct contact with the skin and can harbour bacteria.

Are There Any Antibacterial Phones? 

Currently, there are no fully antibacterial phones, but there are antibacterial phone cases and coatings. For example, Tech21 produces phone cases with an embedded antimicrobial formula that it says reduces bacteria by up to 99.99 per cent within 24 hours, providing long-lasting protection by preventing bacterial growth on the case’s surface.

Also, for a more integrated approach, the CAT S42 H+ rugged phone uses Biomaster antimicrobial silver-ion technology directly on the handset, thereby inhibiting bacterial replication and maintaining effectiveness even after cleaning.

What About Antibacterial Bedding? 

If we must take bacteria-phones to bed, it’s worth noting that there are antibacterial bed sheets, quilts, and pillows available. Many of these products are made using materials treated with antimicrobial technologies like silver-ion technology, which prevents the growth of bacteria, mould, and allergens. For example, brands like Silvon and Miracle Brand offer bed sheets infused with silver, known for its natural antibacterial properties. Also, some bedding products use bamboo fabric, which naturally resists bacteria (and odour).

What Does This Mean for Your Business? 

For businesses, the takeaway from this warning about taking dirty phones to bed is a reminder that the hygiene of phones and other tech devices in the workplace is often overlooked, yet the risks are significant. Phones are used constantly in professional environments, e.g. shared desks, meetings, and even kitchens, creating opportunities for bacteria to spread. If staff regularly handle contaminated devices, the bacteria can be transferred from phone to hand, to surfaces, and potentially to colleagues. This could lead to increased illness, more sick days, and lower productivity.

The research shows that smartphones can harbour bacteria linked to serious health issues like Pseudomonas aeruginosa and Staphylococcus aureus, which are capable of causing infections that can spread quickly in an office environment. In industries like healthcare, hospitality, and food services, where hygiene is critical, the implications are even more serious. Employers need to be aware that simple negligence, such as not cleaning phones or smartwatches, can affect not just the health of individual employees, but the entire workforce.

Taking proactive steps, such as encouraging employees to regularly clean their devices, providing access to antibacterial wipes or UV sanitisers, and limiting the use of personal phones in sensitive areas like kitchens or communal workspaces, can help mitigate these risks. If your business relies on wearable tech or handheld devices, investing in antibacterial cases or antibacterial-treated handsets can offer an added layer of protection.

Taking device hygiene seriously in your business, therefore, can contribute to a healthier workplace, reduce the likelihood of bacterial transmission, and demonstrate a commitment to staff well-being. This is not just a matter of health but also of maintaining operational efficiency and reducing disruptions caused by illness in the workforce.

In our lives outside work, the research on dirty phones and wearable tech should prompt a serious reconsideration of our daily habits. It seems that although our phones are important communication tools they are also fertile breeding grounds for harmful bacteria that can transfer to our skin, face, and bedding, potentially leading to infections and health risks. Whether at home or in shared environments, our constant phone usage, coupled with infrequent cleaning, puts us at risk of transferring bacteria to others and ourselves.

Apple is set to release a new wave of AI-powered features in its upcoming iOS 18.2 update, with a focus on enhancing Siri and other key apps through advanced intelligence tools.

The new “Apple Intelligence” features will be available on supported devices later this year, with iOS 18.2 marking the introduction of several key enhancements. While some features will roll out in iOS 18.1, the more highly anticipated tools, such as advanced image generation and personalised Siri requests, are expected in later updates.

Among the standout features arriving in iOS 18.2 or later is “Genmoji”, which allows users to create custom emojis through a simple text description. There’s also ChatGPT integration, which will enable more intuitive and natural responses from Siri, as well as the use of AI writing tools. Another exciting feature is the “Image Playground”, which offers users the ability to generate original images in various styles. This set of tools could fundamentally reshape the way users interact with their devices.

Siri is also receiving significant upgrades. For example, users will soon be able to reference personal context in requests, like asking about a specific meeting or book recommendation. A new “Siri on-screen awareness” feature will allow Siri to act on the information currently displayed on the screen, making it even more intuitive. Also, hundreds of new in-app and cross-app actions will enhance Siri’s versatility, giving users more control over their apps.

The iOS 18.2 update will also introduce better organisation features in the Mail app, with automatic sorting of emails based on their content into different categories. On the visual intelligence front, iPhone 16 users will benefit from “Camera Control”, a tool capable of identifying real-world objects and providing key details.

Looking ahead, Apple has committed to expanding its Apple Intelligence features to more languages. While iOS 18.1 will only support US English, iOS 18.2 will extend this to other English-speaking regions like the UK, Australia, and South Africa. Further language support is expected to arrive in 2025.

With iOS 18.2, Apple is laying the groundwork for a more intelligent, user-centric iPhone experience. As the company plans regular updates, users can expect these AI-driven features to evolve quickly, especially for those participating in the beta programme.

Microsoft has revealed it tracks over 600 million identity attacks per day, as cybercriminals refine their tactics and work together more closely.

In its ‘Digital Defense Report 2024’, Microsoft highlighted that identity-based attacks have surged due to the widespread shift to cloud services. The report noted that Microsoft Entra blocked 7,000 password attacks per second over the last year.

Despite the adoption of multi-factor authentication (MFA) by 41 per cent of its enterprise customers, attackers are using advanced techniques such as adversary-in-the-middle (AiTM) attacks to bypass MFA security measures. A significant 99 per cent of identity attacks still rely on stolen or phished passwords, underscoring the vulnerability of password-based systems.

The report also showed a stark increase in attempted ransomware attacks, with a 2.75-fold rise driven by groups like Akira, Lockbit, and Play. However, despite the spike in attempts, successful ransomware encryptions have dropped threefold, suggesting some defensive measures are proving effective. Also, the evolving threat landscape has seen a rise in hybrid warfare tactics, including cyber-attacks on operational technology (OT) and government entities in the context of global conflicts.

Businesses looking to mitigate the risk of identity-based attacks should consider a transition to passwordless authentication methods. This, coupled with enhanced AI-driven security tools, could help close the gaps exploited by increasingly sophisticated cyber threats.